How do you write content that actually ranks? Or optimise your existing content so it ranks better? That’s what we cover in Part 2 of our OnPage SEO Module.
Surfer:
https://lionzeal.com/surfer
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https://onpageteardown.com/
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00:00 Introduction
00:29 “The best piece of content will rank”
01:26 Search intent
03:26 What makes one piece of content better than another?
04:50 Topical relevance & coverage
08:17 How to actually write good SEO content
11:28 Surfer audit
21:31 Add engagement to content
25:37 Add structured data with Schema
29:45 Conclusion
